MATTEL INC /DE/ business relationships

Companies named in MATTEL INC /DE/’s 10-K filed 2026-02-23, and public companies whose annual reports name MATTEL INC /DE/. Each link shows the sentence it came from. Scores are Engagemii’s AI visibility scores.

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Named in MATTEL INC /DE/’s annual report 11

MICROSOFT CORP (MSFT)Partner7.7
“Mattel Action Figures will continue to collaborate with key licensor partners, such as Disney Pixar , Microsoft , NBCUniversal , Warner Bros. , and WWE to bring innovative products to the global marketplace.” SEC filing
NETFLIX INC (NFLX)Partner7.7
“These offerings will be supported by the animated children's series on Netflix , Hot Wheels Let ' s Race , and the expansion of the partnership with Formula 1 , bringing fans of the sport a full range of Hot Wheels products.” SEC filing
Warner BrosPartner7.7
“Mattel Action Figures will continue to collaborate with key licensor partners, such as Disney Pixar , Microsoft , NBCUniversal , Warner Bros. , and WWE to bring innovative products to the global marketplace.” SEC filing
TARGET CORP (TGT)Sales channel6.7
“Some of Mattel's largest retail customers, including Walmart, Target, and Amazon,” SEC filing
TARGET CORP (TGT)Customer6.7
“In 2025, net sales to Walmart, Target, and Amazon were $ 1.08 billion, $ 0.63 billion, and $ 0.52 billion, respectively.” SEC filing
AMAZON COM INC (AMZN)Sales channel6.6
“Some of Mattel's largest retail customers, including Walmart, Target, and Amazon,” SEC filing
Walmart Inc. (WMT)Sales channel6.6
“Some of Mattel's largest retail customers, including Walmart, Target, and Amazon,” SEC filing
AMAZON COM INC (AMZN)Customer6.6
“In 2025, net sales to Walmart, Target, and Amazon were $ 1.08 billion, $ 0.63 billion, and $ 0.52 billion, respectively.” SEC filing
Walmart Inc. (WMT)Customer6.6
“In 2025, net sales to Walmart, Target, and Amazon were $ 1.08 billion, $ 0.63 billion, and $ 0.52 billion, respectively.” SEC filing
Walt Disney Co (DIS)Partner6.1
“Mattel will continue to partner with Disney Pixar for Cars to drive innovation and celebrate the franchise's 20 th anniversary in 2026, including fresh new product offerings to support key promotional events.” SEC filing
NBCUniversalPartner6.1
“Mattel Action Figures will continue to collaborate with key licensor partners, such as Disney Pixar , Microsoft , NBCUniversal , Warner Bros. , and WWE to bring innovative products to the global marketplace.” SEC filing

Companies whose annual reports name MATTEL INC /DE/ 3

TKO Group Holdings, Inc. (TKO)names it as licensor5.5
“WWE also has a multi-year licensing agreement with Mattel, Inc., its exclusive toy licensee, covering all global territories and, beginning July 2022, WWE launched an exclusive, multi-year partnership with Fanatics that includes WWE Shop, a premier e-commerce and mobile destination.” SEC filing
Kartoon Studios, Inc. (TOON)names it as customer4.7
“of customers includes companies such as Comcast, Netflix, Sony, YouTube, Mattel, Target, Penguin Publishing, Manhattan Toys, Roku, Apple” SEC filing
Vyome Holdings, Inc (HIND)names it as partner4.6
“incubator in conjunction with Caltech and JPL, and Intel Play, a joint venture between Mattel and Intel.” SEC filing

Links are read automatically from SEC annual reports (10-K, 20-F, 40-F). In a hand check of random links, about 8 in 10 were real business relationships, so every link carries its source sentence.