AI visibility score
5.2/ 10Fair
As of 2026-08-10 · Engagemii indexCheck another site →Live terminal →

AI Visibility Scorecard

Substack

Substack

Unclaimed

thescrapeai.substack.com · Other

Somewhat visible. AI bots can read Substack, but it is missing signals that would get it named ahead of competitors.

AI engines read this profile 3 times

Claude · ShapBot

82

AI Naming Predictability

i

Named sometimes · 82/100

Average 15

Top 1% of Other

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5

AEO Visibility

i

Borderline · 5.2/10

Average 4.1

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-

Network Authority

i

Not connected yet

Average 0.0

0 relationships · Average 3

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0

Muse Index Score

i

AI agent readiness

Not agent-ready · 0/100

Average 16

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0

AI Adoption

i

None detected · 0/100

Average 0

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About Substack

from our crawl and measurement

Brent's Substack describes itself simply: "My personal Substack. Click to read Brent's Substack, by Brent Orrell, a Substack publication. Launched 5 months ago." To AI engines like ChatGPT and Perplexity it is partially visible, scoring 5.2 out of 10, readable in places and missing in others.

The site is missing structured data describing the business, an llms.txt file and a sitemap.

Company ·
Substack
Industry ·
Other
Site status ·
Live (The website showed an active business site when last checked (Aug 26, 2026).)
Last scored ·
Aug 10, 2026

The 6 signals AI reads

Strong · Good · Fair · Weak

Structured Data

Weak

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

Weak

Clear headings and answer-style content.

Entity Clarity

Fair

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

Weak

Experience, Expertise, Authority, Trust markers.

Technical AEO

Weak

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

Weak

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

Weak

No inbound links found yet.

Domain Authority

Strong

Established authority for your domain.

Reference Presence

Strong

Recognized in AI knowledge graphs.

News & Press

Strong

Press and news coverage.

Community

Strong

Forum and community discussion.

Social Mentions

Weak

No social discussion found yet.

What this score means

Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can read your site and name it in answers. At 5.2/10, Substack has a working base to build on - fixable, and the signals above are where to start.

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Picked for Substack: How-To

How to Get Your Company Named by ChatGPT, Gemini, and Claude

When a buyer asks ChatGPT which company to use, two different things can happen. ChatGPT can name a company in its answer. Or it can link to a web page as a source. Most advice about AI visibility is about the second one. Our data says the first one is what matters.

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Source & Attribution

Scored by Engagemii on August 10, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/thescrapeai-substack

Cite this score: Engagemii (2026). "AEO Score for Substack." Retrieved from https://engagemii.com/aeo/brands/thescrapeai-substack

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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