AI Visibility Scorecard
Murphy USA - Home Menu button
murphyusa.com · Food & Beverage
Somewhat visible. AI bots can read Murphy USA - Home Menu button, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 19 times
Meta AI · Claude · Apple Intelligence · ShapBot
#17,343 of 1,394,029 in Food & Beverage for AI visibility
6
AEO Visibility
iVisible · 6.3/10
0
Muse Index Score
iAI agent readiness
Not agent-ready · 0/100
?
AI Adoption
iNone detected · -/100
About Murphy USA - Home Menu button
from our crawl and measurement
Murphy USA describes itself simply: "Since 1996, Murphy USA has been the place people go to save on the gas that fuels their lives. From the lowest prices on gas to exclusive deals on your family’s favorite snacks...." To AI engines like ChatGPT and Perplexity it is partially visible, scoring 6.3 out of 10, readable in places, missing in others.
Almost none of the machinery AI engines read is present, including structured data describing the business, an llms.txt file, a sitemap.
AI crawlers have visited the site once in our tracking, so the engines are already looking.
The 6 signals AI reads
Strong · Good · Fair · Weak
Structured Data
Weak
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Good
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Fair
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Fair
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
Strong
Inbound links from other sites.
Domain Authority
Fair
Established authority for your domain.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.3/10, Murphy USA - Home Menu button has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Murphy USA - Home Menu button
Which AI engines already crawl you
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The AEO Checklist Every Small Business Owner Needs Right Now
Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.
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Source & Attribution
Scored by Engagemii on July 10, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/murphyusa
Cite this score: Engagemii (2026). "AEO Score for Murphy USA - Home Menu button." Retrieved from https://engagemii.com/aeo/brands/murphyusa
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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