AI Visibility Scorecard
irlurl.substack.com · Home & Living
Borderline visible. AI bots can crawl IRL > URL, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
AI engines read this profile 1 times
Claude
#8,145 of 1,378,162 in Home & Living for AI visibility
62
5
AEO Visibility
iBorderline · 4.7/10
-
Network Authority
iNot connected yet
15
Muse Index Score
iAI agent readiness
Transactable · 15/100
0
AI Adoption
iNone detected · 0/100
Public companies in Home & Living have about 2 business relationships on record.
You have none on record yet.
from our crawl and measurement
IRL > URL describes itself simply: "Building the offline future. How we gather, belong, and build in real life. Over 20k+ community builders get IRL > URL in their inbox." When AI engines look at it, they find little to work with. It scores 4.7 out of 10.
Our crawl found a sitemap. It is missing structured data describing the business, an llms.txt file and a heading structure that lays out what it offers.
Strong · Good · Fair · Weak
Structured Data
Weak
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Weak
Clear headings and answer-style content.
Entity Clarity
Fair
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Weak
Experience, Expertise, Authority, Trust markers.
Technical AEO
Fair
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Weak
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
Strong
Inbound links from other sites.
Domain Authority
Strong
Established authority for your domain.
Reference Presence
Strong
Recognized in AI knowledge graphs.
News & Press
Strong
Press and news coverage.
Community
Strong
Forum and community discussion.
Social Mentions
Strong
Social discussion and mentions.
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can read your site and name it in answers. At 4.7/10, IRL > URL is crawlable but under-signaled - fixable, and the signals above are where to start.
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The exact fixes for IRL > URL
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When a buyer asks ChatGPT which company to use, two different things can happen. ChatGPT can name a company in its answer. Or it can link to a web page as a source. Most advice about AI visibility is about the second one. Our data says the first one is what matters.
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Scored by Engagemii on October 8, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/irlurl-substack
Cite this score: Engagemii (2026). "AEO Score for IRL > URL." Retrieved from https://engagemii.com/aeo/brands/irlurl-substack
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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