AUGmentecture

1 What is augmented reality?

Augmented reality or AR is an interactive experience combining computer-generated content with a real-world environment. The digital content is visible on screen in the real-world environment through the devices’ camera and gives the opportunity to interact both with digital and real. Compared to VR which creates a totally digital environment, AR allows to overlay digital on the real environment.

2 How does augmented reality work?

Augmented reality starts with a use of a camera-equipped device such as smartphones tablets loaded with AR software. For a 3D object to be represented correctly, the device calculates and scans the orientation of the surroundings, and after when it's done, the object is shown on screen.

3 How does architecture use augmented reality?

Augmented reality in architecture allows the user to superimpose the 3D of the architectural model into the real world, and see how it will look in the actual environment.

5 Do architects use virtual reality?

Absolutely! No matter how realistic are the renders, they will never convey the true feel of the project, as virtual reality does. W Without the use of virtual reality architectural studios will be left behind in this fast-paced developing industry.

7 How much does it cost?

There are different plans available for the users of AUGmentecture – expert, professional and for enterprise. All of them can be billed either monthly or annually. The pricing varies according to the plan.