AI Visibility Scorecard
Apsis
apsis.com · Technology
Somewhat visible. AI bots can read Apsis, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 4 times
Claude · Apple Intelligence · Meta AI
#23,384 of 2,707,329 in Technology for AI visibility
7
AEO Visibility
iVisible · 6.7/10
90
Muse Index Score
iAI agent readiness
Transactable · 90/100
13
AI Adoption
iBasic · 13/100
About Apsis
from our crawl and measurement
Apsis.com is a Malmö, Skåne business whose own site puts it this way: "Apsis One is a GDPR-compliant email marketing and automation platform trusted by 3,600+ businesses." To AI engines like ChatGPT and Perplexity it is partially visible, scoring 6.7 out of 10, readable in places and missing in others.
Our crawl found structured data on the page (Organization, WebSite, SoftwareApplication), an llms.txt file for AI models and a sitemap.
AI crawlers have visited once in our tracking, including ClaudeBot (Anthropic).
The 6 signals AI reads
Strong · Good · Fair · Weak
Structured Data
Strong
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Strong
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Strong
Experience, Expertise, Authority, Trust markers.
Technical AEO
Strong
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Strong
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
Strong
Inbound links from other sites.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.7/10, Apsis has a working base to build on - fixable, and the signals above are where to start.
Frequently Asked Questions
What is Apsis?
Apsis is a Nordic marketing technology company, part of the efficy Group, that provides email marketing and automation tools to over 3,600 customers. Founded in Sweden in 2001, Apsis offers two products: Apsis One (a modern all-in-one marketing platform) and Apsis Pro (email marketing tool).
What is Apsis One?
Apsis One is an all-in-one marketing platform combining email marketing, marketing automation, SMS, event management, forms, surveys, website tracking, and an AI Assistant for email content creation. It features advanced segmentation, personalisation, high email deliverability, and integrates with CRM systems and over 5,000 apps via Zapier.
What is Apsis Pro?
Apsis Pro is the original email marketing platform from Apsis, offering dependable newsletter and email campaign capabilities. It is still fully supported, but Apsis One provides a broader feature set including marketing automation, event management, and AI-powered content creation.
What channels does Apsis One support?
Apsis One supports email, SMS, marketing automation, event management, forms, landing pages, surveys, and website tracking. All channels share unified customer profiles, enabling consistent and data-driven communication across every touchpoint.
Does Apsis One include a CRM?
No, Apsis One is primarily a tool for email and marketing automation. However, Apsis is part of the efficy Group which offers several CRMs ready to integrate with Apsis One. It also integrates natively with Lime CRM, Microsoft Dynamics, webCRM, and over 5,000 apps via Zapier.
Is Apsis GDPR-compliant?
Yes. Apsis is fully GDPR-compliant with customer data stored in Europe. The platform includes built-in consent management, data processing agreements, and tools for data subject requests. Apsis holds ISO certifications for information security.
Does Apsis One have AI features?
Yes. The Apsis AI Assistant helps marketers generate, rephrase, shorten, and optimise email content, subject lines, and preheaders. It supports eight languages, and all data remains in Europe. Prompt data is never stored, shared, or used to train AI models.
Can I try Apsis One for free?
Yes. Apsis One offers a 14-day free trial with full platform access, including the AI Assistant. No credit card is required.
Is this your brand?
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Source & Attribution
Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/apsis
Cite this score: Engagemii (2026). "AEO Score for Apsis." Retrieved from https://engagemii.com/aeo/brands/apsis
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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